The strategic partnership provides hotels with a simple and intuitive channel management system. The integration enables hotels to easily set-up and update hotel information, room availability, room rates and booking information on the hotel website and across all online travel agents through a single interface.

Expressing his enthusiasm about the partnership, Emiliano Zulberti, president and chief executive officer of DirectWithHotels said, “Booking Booster is an excellent partner for DirectWithHotels because both companies share the same mission: to make it simpler for the Hotelier to maximize occupancy and profit per booking.”

“By combining Booking Booster’s simple-to-use channel management system with our ability to maximize direct bookings, we provide a compelling new approach to sales management. The Hotelier can actually spend less time managing room allocations and rates with its online travel agency websites and their own website while bookings and profit increase. This means more time spent delighting Guests that have already checked-in so that they come back again and again,” Zulberti added.