Pricing and Revenue Management are some of the most important core competencies of hotel operations today. Yet, the key theoretical and real world principles are rarely well understood by the practitioners. “Online hotel distribution has flattened the playing field for the global brands and the unique and the small. Accurate and competitive pricing is absolutely key because if your price is right, the travelers will find you. But pricing is not an art, it is science” says Jinou Park, General Manager for EasyRMS in Asia Pacific.

EasyRMS considers itself an educator of this emerging discipline and skill of pricing and revenue management and has been conducting seminars across the key cities in Asia Pacific. As more and more hotel managers and revenue managers equip themselves with key theoretical and real world principles, the industry will only be more successful.

The educational seminar will include the topics of:

• Hotel Distribution: Macro Trends
• Revenue Management Key Principles: Price Segmentation and Optimization
• What is the role of a Revenue Manager?
• EzRMS™: Automated Solutions to help you move forward

The education seminar is open to any hotel practitioner willing to learn the key fundamentals of pricing and revenue management.

Kuala Lumpur Seminar Location and Date:

• Prince KL Hotel & Residence / 2pm – 5pm, June 12, 2009

For more information or to register at a location near you, please contact us at Seminar@EasyRMS.com before June 5, 2009.

If you require accommodation at the host hotel, the Prince KL, please contact Ellen Ng at elle.ng@princehotelkl.com.my.