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 2 Dec 0
Budget 2006
RELATED DOCUMENTS
 WTTC | 2005 TSA Executive Summary
The World Travel & Tourism Council (WTTC) released its 2005 Travel & Tourism forecasts for 174 countries and the world and an assessment of the impact of the Indian Ocean Tsunami on the industry toda...
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 Ernst & Young's 2005 National Lodging Report
The housing sector may face cooler weather ahead as interest rates rise, but the hotel sector is expected to continue a warming trend, according to a new lodging survey report by Ernst & Young. In it...
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 Marketing For Dummies
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Whether you want to introduce a new product or jump-start your existing marketing plans, this friendly guide can help. Packed with expert tips, from identifying customers to using online resources that help you size up your competitors, this updated edition of Marketing For Dummies leads you step by step through the five P’s of marketing — product, pricing, placement, promotion, and people.
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Bestselling authors and world-renowned marketing strategists Al and Laura Ries usher in the new era of public relations. Today's major brands are born with publicity, not advertising. A closer look at the history of the most successful modern brands shows this to be true. In fact, an astonishing number of brands, including Palm, Starbucks, the Body Shop, Wal-Mart, Red Bull and Zara have been built with virtually no advertising.
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