easyHotel has one member of staff permanently on site but no services other than accommodation and no common or public areas other than a manned reception desk. Food, beverage and entertainment can all be found in the immediate area of London around easyHotel.
The aim of easyHotel is to provide a safe, clean room for the night with a bathroom en-suite and to fill the gap left between the branded chains of hotels and bed & breakfast accommodation. The existing branded hotel chains all start at a price much higher than easyHotel and bed & breakfast accommodation is an un-branded 'one-off' service where quality and value are variable.
The easyHotel which opens in London next Monday is owned and operated by the easyGroup but future growth is happening through franchising. The first franchisee has already signed up and the first franchised easyHotel will open in Basel, Switzerland in September 2005. Further franchises should open in the future as the easyHotel product is designed to work in most major cities and towns around the world, including further expansion in London and in the UK.
Since opening the www.easyHotel.com website for bookings in June 2005 sales have been very encouraging even with no advertising expenditure at all. Following the trend of most easyGroup companies, prices rise with demand so that the lowest prices have sold out for the periods of popular demand.
For more information, high resolution images and to book a room please visit
www.easyHotel.com. As well as offering rooms in the easyHotel operated by the easyGroup this website also functions as a great value accommodation finder in more than 20,000 locations worldwide.
