Hitwise Monthly Travel Category Report - December 2008

38.01% of all visits to the online 'Travel' industry went to the top 10 websites for the month of December, 2008. 47.08% went to the top 20 websites and 68.32% went to the top 100 websites. The average visit duration for visits to the online 'Travel' industry was 8 minutes, 49 seconds for the month of December, 2008. This is a minimal decrease from last months average visit duration of 8 minutes, 53 seconds. The monthly churn in the Top 100 in the 'Travel' industry for the month of December, 2008 based on visits was 7.0%, which means that 7 websites in this industry's Top 100 rankings have changed since November, 2008.