According to a new consumer survey on hotels released by leading global market research firm Synovate, one in ten people globally will only stay at a hotel if it has a green policy, more than half of all travelers like to try new hotels and Americans feel that the hotel toiletries are ‘part of the experience’. Sheri Lambert, Synovate's U.S. Senior Vice President for Travel & Leisure research, said the company undertook the survey to explore how people find and select the hotels they stay in, and how important certain hotel features are to them. “Ask any regular traveler and you can almost guarantee they will have a hotel-from-hell story and (hopefully) a hotel-from-heaven counterpart. Whether people are travelling for pleasure or business, the place where they park their head at night can make or break the experience.”