One-On-One With Four Seasons CEO Isadore Sharp: Sharp Eye On Superior Service | btnonline.com

Four Seasons Hotels and Resorts founder, chairman and CEO Isadore Sharp spoke with BTN editors David Meyer and Michael B. Baker about economic change and the lessons of the past. Business Travel News: How important do corporate accounts remain to your business? Isadore Sharp: Very important. We're very conscious that we need to cater to the major corporations that have travel coordinated within their organization and negotiate all business. If they're proposing to give us many thousand room nights a year, our job is to make sure we give them a proper price for that guarantee. Every hotel, no matter the size, requires group business, meeting business, incentive business and corporate and individual accounts.