Cypress Green Earth Towels Help Gaia Napa Valley Hotel & Spa Green Their Laundry Operation and Save Energy Costs

Sheffield, Mass. -- Cypress Bath, Bed & Spa, the leading designer and manufacturer of luxury bathrobes, towels, slippers, and sheets for the global hospitality and spa industries, has announced that Gaia Napa Valley Hotel & Spa has chosen their environmentally-friendly Green Earth towel for property-wide use. A recently completed six-month pilot program by Gaia demonstrated credible and successful results to prove Cypress’ claim that the Green Earth towel provided energy savings, detergent use reductions and lowered water usage.

“Loosely translated as Greek for ‘Mother Earth,’ Gaia is truly a special property, and a property founded on a vision of sustainability,” stated Gene Faul, Cypress founder and CEO. “It is great to have the extensive R&D that went into our Green Earth towel validated through measurable results that will benefit hotels worldwide, as well as the environment. California hotels are on the forefront of sustainable hospitality, so we look forward to a great future with Gaia, and hope other properties will adopt the same commitment to resource conservation and energy savings.”

The 132 guestroom Gaia property is the perhaps the most visible example of sustainable hospitality in the world. Opened in 2006, using wood from sustainable forests, recycled materials for carpets and bath tiles, and solar panels that provide 12% of the electricity, the ability to reduce their laundry expenses through the use of Cypress’ Green Earth towel was invaluable.

“Obviously we were a bit intrigued by Cypress’ claims, so we were very stringent in assessing the results,” stated Janice Alpeche, guest services manager of Gaia Napa Valley Resort & Spa. “The results proved conclusively that we could reduce our costs and still provide linens that meet the standard of luxury our guests expect. In fact, many have asked where they can buy the towels.”

As clients continue to grow and real-world tests continue to show, the Green Earth towel will become synonymous with sustainable hospitality.

“Sustainable hospitality, in all of our industry’s sectors, is the future,” continued Alpeche. “The risks and costs are there, but as the results continue to prove, this is a long-term investment that works, is profitable and is attractive to guests.”