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3 November 2009

Swissôtel Hotels & Resorts Provides Customers With Mobile For On-The-Go Service

Swissôtel Hotels & Resorts Provides Customers With Mobile For On-The-Go Service

Guests can now book and manage reservations worldwide for any Swissôtel Hotel via mobile phones as the company’s mobile Web site was launched today. The Swissôtel mobile site is automatically redirected on any Web-enabled mobile device from Swissôtel’s homepage, www.swissotel.com.

Swissôtel’s mobile site features the following and more capabilities, available to all guests:

  • Find and book a hotel by location
  • View and book Swissôtel promotions
  • View or cancel a reservation
  • Contact directory
  • English and German support

“We are very excited to introduce our guests to the mobile version of our website. Increased accessibility will allow us to reach a broader client base and will grant our guests the convenience of accessing the website anywhere, both at home and on the road, which has become essential in today's increasingly mobile lifestyle" said Barbara Pezzi, Director of Webmarketing & Ecommerce.

The Swissôtel mobile site is powered by Usablenet, a mobile partner for leading brands including American Airlines, Amtrak, Sears, Nissan and Pfizer. Usablenet’s fully managed service leverages the features and functionality of a company’s existing Web site and extends it to all mobile devices worldwide in less than six weeks, requiring no client IT or Web design resources.

“Swissôtel is a strong luxury brand that turned to mobile as a way to extend their exceptional customer service efforts,” said Nick Taylor, President of Usablenet. “Usablenet lets brands like Swissôtel easily create fully functional mobile sites that finally enable their customers to stay connected anytime, anywhere from their mobile device.”

About Usablenet | Usablenet’s unique mobile Web platform provides leading brands with a new channel to extend marketing, commerce and client service efforts to their customers. It offers companies a fully managed service called Usablenet Mobile that translates all existing Web site functionality to a full-featured mobile interface. The solution requires no IT or Web resources on the client side, works on all Web-enabled mobile devices worldwide and can be implemented in six weeks. Usablenet customers include American Airlines, Amtrak, Limited Brands, Nissan and Pfizer. Founded in 2000, Usablenet is a private company headquartered in New York City with offices in Italy. For more information, visit www.usablenet.com.

Swissotel Hotels and Resorts ( http://www.swissotel.com) is an award winning and distinctive group of deluxe hotels, combining renowned Swiss hospitality with contemporary design, personalised service, charm and efficiency. Located in popular gateway destinations and city centres, the hotels provide convenient access to business and shopping districts. The group's Swiss heritage ensures organisational competence, attention to detail, safety and a superlative guest experience. The international hotel chain is owned by Fairmont Raffles Hotels International, a leading global hotel company with 98 hotels and resorts worldwide under the Raffles, Fairmont and Swissôtel brands. The company also manages Fairmont and Raffles branded Residences, Estates and luxury private residence club properties. Hotels under development: Makkah/Saudi Arabia (2012), Dresden/Germany (2012), Kiev/Ukraine (2012), New Delhi/India (2013), Bangalore/India (2013), Odessa/Ukraine (2013) and Sochi/Russia (2013).

TAGS
customer service efforts, web design resources, mobile interface, american airlines, mobile lifestyle, nick taylor, web platform, exceptional customer service, luxury brand, mobile web, mobile version, leading brands, mobile device, amtrak, sears, pezzi, webmarketing, pfi

CONTACT
Eva Maria Lindner
Director Communication, Swissôtel Hotels & Resorts
Phone: +41 44 317 33 22
Email: Eva-Maria.Lindner@swissotel.com

ORGANIZATION
Hospitality NetSwissôtel Hotels & Resorts
www.swissotel.com/
Am Marktplatz Oerlikon | Schulstrasse 44
Zurich, 8050
Switzerland
Phone: +41 44 317 3370
Fax: +41 44 317 3350
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