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 29 September 2003
AH&LA Releases 2003 Lodging Industry Profile - Revenue Growth Expected, Travel and Tourism Remains Leading Industry and Employer
 Washington, As predicted by industry experts, a continuous weak economy affected the U.S. lodging industry following 10 years of record-breaking performance. This is reflected in the American Hotel & Lodging Association's (AH&LA) recently released 2003 Lodging Industry Profile (LIP), a statistical analysis of the lodging industry for year-end 2002.
According to the LIP, the lodging industry's overall profitability declined in 2002, by grossing $102.6 billion in total sales and $14.2 billion in pretax profits — compared to $103.5 billion and $16.1 billion in 2001, respectively. However, the profile's other facts — promotional spending, employment impact, average occupancy rate, and average room rate — illustrate the hotel business' steady and impending growth.
"We are confident that the overall loss of revenue to our industry will subside in the coming months — with an expected increase by mid-2004, which is suggested by industry experts. However, this past year's performance has been a difficult pill for most hoteliers to swallow. Nevertheless, as Americans' travel confidence increase, the hotel industry should reap some of the monetary benefits," said AH&LA President and CEO Joseph A. McInerney, CHA.
Information contained in the LIP is based on data provided by the American Economics Group, Inc.; D.K. Shifflet & Associates, Ltd.; Smith Travel Research; the Travel Industry Association of America; and the U.S. Department of Commerce, International Trade Administration, Office of Travel and Tourism Industries.
AH&LA is a 93 year-old federation of state lodging associations throughout the United States with some 11,000 property members worldwide, representing more than 1.5 million guest rooms. AH&LA provides its members with assistance in operations, education, and communications, and lobbies on Capitol Hill to provide a business climate in which the industry can continue to prosper. Individual state associations provide representation at the state level and offer many additional cost-saving benefits.
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AH&LA 2003 Lodging Industry Profile Information contained in the LIP is based on data provided by the American Economics Group, Inc.; As predicted by industry experts, a continuous weak economy affected the U.S. lodging industry follow...

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Tia T. Gordon Manager Of Media Relations Phone: (202) 289-3153 Fax: (202) 289-3128 Email: tgordon@ahla.com
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