Hilton International Installs IDeaS in 3 New Hotels

"Automated revenue optimization has been an integral part of Hilton International's revenue strategy for many years," comments Tim Davis, Senior Vice President of Distribution and eCommerce with Hilton International. "When we selected IDeaS as our revenue optimization provider in 1997, we knew we had found a long term partner to help us execute and achieve our goals. Hilton International maintains a close partnership with IDeaS and we have confidence in their solutions and their outstanding team."

Hilton International began their rollout of IDeaS Revenue Optimization Solution in 1997 with the installation of IDeaS in The London Hilton on Park Lane and the Hilton Brussels and has since installed IDeaS in 82 properties worldwide. Most recently, IDeaS has installed its solution at NICON Hilton Abuja in Nigeria, as well as the Hilton Sandton and the Hilton Durban in South Africa. In the coming months, Hilton International is scheduled to install IDeaS at the Hilton Athens as well as five Scandic hotels, a mid-market brand operated by Hilton International.

"The Hilton International brand is known throughout the world as the leader in the hospitality industry. We can attribute our market position, in large part, to our affiliation with Hilton International," comments Joseph Martino, Senior Vice President of IDeaS. "IDeaS has worked very closely with Hilton International over the years and this partnership has contributed not only to the success of IDeaS Revenue Optimization Solution, but has helped IDeaS continually develop next generation technology that provides meaningful solutions to the hospitality industry."

About Hilton International - Hilton International (HI), an operating division of the UK based Hilton Group plc, owns the rights to the Hilton brand name throughout the world, with the exception of North America. HI operates over 400 hotels, with some 250 branded Hilton, over 150 under the mid-market Scandic brand plus 15 luxury Conrad hotels, under a joint venture agreement with Hilton Hotels Corporation (HHC). Hilton International Grand Vacations Club (HIGVC) operates 176 time ownership properties in Egypt and Scotland. Hilton International employs over 65,000 staff in over 70 countries. A global marketing alliance between Hilton International and the North American based Hilton Hotels Corporation, extends the number of hotels operated by both companies worldwide to over 2,400 over 500 of which are branded Hilton.

Committed to doing business in a responsible way, Hilton International's aim is to bring a positive benefit to the societies in which it operates through high quality services, economic growth, environmental protection, community involvement and employment.

About IDeaS - Integrated Decisions and Systems, Inc. (IDeaS) is the leading provider of pricing and revenue optimization solutions that deliver measurable revenue increases. IDeaS enterprise software solutions create compelling value: Guaranteed revenue increases, increased profit margins and enhanced asset valuations.

IDeaS primary market focus is the global hospitality industry. The Company's clients include some of the most-prestigious companies in the world, including Hilton International, InterContinental Hotels Group, Hyatt International, Mandarin Oriental Hotel Group, Shangri-La, Kempinski Hotels & Resorts, Conrad Hotels, Universal Orlando, The Venetian Resort Hotel Casino, Vail Resorts and Gaylord Entertainment properties, such as Gaylord Opryland.

Headquartered in Minneapolis, Minnesota, IDeaS maintains global technology, support and sales offices in North America, the United Kingdom, Europe, Australia and Asia. For more information, visit or call +1 952 698 4200.