
The Puerto Rico Tourism Co. is leading the way in hiking its marketing budget by $12.3 million in an effort to positively impact the coming winter tourist travel season. Other Caribbean islands will no doubt follow suit as declining airlift, global recession, energy prices and nervous consumers are impacting 2009 marketing plans for all the Caribbean islands.
The innovative Online Revealed Internet Marketing Conference brings its unique workshop based agenda to Puerto Rico this September to help Caribbean tourism professionals learn how to win more of their fair share dollars from an active global community that are still researching and buying travel online. The event, being held this September 17-19 at the Caribe Hilton in San Juan will bring clarity to marketing online and give attendees with actionable steps to improve web traffic and sales.
According to PhocusWright over 42% of traveller’s research and book travel online and this trend only continues to rise – despite economic fluctuations. Organizations who have invested time and dollars into effective internet marketing strategies are winning market share, even in tougher economic conditions. Active consumers are still researching and buying traffic, but differently than they did in the past.
“We realize that marketers are often put in an intimidating position when asked about the effectiveness of their websites or how they spend their online marketing dollars in general,” says Patricia Brusha, Co-Founder of A Couple of Chicks e-Marketing, producer of the event and conference Co-chair. “Too often conference content is only trends and high level speakers, where we provide attendees the opportunity to connect one on one with e-marketing experts so that they can walk away from the conference with solutions and an action plan.”
In addition to practical how to workshops, each attending organization will have the opportunity to connect with experts one on one about Web strategy development, website search engine optimization, search marketing pay per click advertising, techniques for building an effective website, how to use social media for marketing tourism and more.
Over the two day conference, six interactive workshops, two panel discussions, three keynote addresses, a B2B Expo with a one on one consultation with the experts, and a number of social networking events will be available for attendees to share in all the newest and most effective strategies to market tourism online.
Online Revealed Caribbean comes to Puerto Rico this September 17-19, 2008 with the support of Caribbean tourism industry professionals from DondeEs.com, RST Destination Management, the Caribe Hilton, the Caribbean Consulting Company, the Puerto Rico Convention Bureau and more.
Registration is filling fast for the only Internet Marketing Conference remaining in the 2008 Calendar year for the Caribbean tourism community. Register at www.onlinerevealedcaribbean.com for $399 inclusive of all events running over the two day Conference.
RELATED EVENT
Online Revealed Caribbean
CONTACT
Sabrina Martin
A Couple of Chicks e-Distribution Marketing
Canada
Phone: 519.589.4500
Email: smartin@acoupleofchicks.com
ORGANIZATION
A Couple of Chicks e marketing
www.acoupleofchicks.com
1150 Stavebank Rd. Suite 100
Mississauga, ON L5G 2T9
Canada
Tollfree: 1-(888)-235-6009
Phone: (905) 990-1-888-235-6009
Fax:
Email: rdenicolais@acoupleofchicks.com