Of more than 9000 responses, the highest percentage confirmed, without question, time is money and that their working life would become easier by eliminating their biggest 'time takers', that would in turn minimize labour costs and maximize revenue opportunities; the top three:

· With 98% of the respondents indicating, the Number One Time Taker: The manual time consuming management of multiple reselling channels requiring individual adjustments of duplicate inventories and rate schedules.

· Number Two Time Taker: Manual yielding of the same multiple reselling channels and duplicate inventories. The inability to "preset yielding dynamics" with automatic rate and inventory adjustments; to maximize revenue capture and accomplish satisfactory ADR and RevPar.

· Number Three Time Taker: The manual updating of detailed content across multiple resellers channels to remain competitive and represent the hotel property universally with accurate and up to date information.

Allotz.com President Martin McConnachie said the survey responses had confirmed what the industry really wants. "The survey clearly indicated operators want a true 24/7 single interface to work through. It means your optimum rates can be 'everywhere' without someone in your organization having to sit at the keyboard for hours to adjust the rates according to demand." he said.

Mr McConnachie added that from all the respondents, there was a common factor common.
"The survey revealed the difficult circumstances under which many of the operators deal with everyday by having to work through multi-channels." he said.

Allotz.com's suite of inventory management tools has been described as an industry breakthrough which has solved several of the major challenges; overselling of rooms, optimizing rates and automatically and dynamically distributing inventory universally to all GDS and internet resellers.

Mr McConnachie said, there are thousands businesses out there struggling to keep up.
"Again, it was clear from the survey results that having to deal with multi-channels was a genuine challenge. We are delighted to have come up with a viable and cost-effective solution," he said.