Jaeger-LeCoultre Helps Raffles Hotel Singapore Celebrate 125 Years — Photo by Raffles

There are a few hotels in the world whose names have become virtually synonymous with the cities in which they are located – and none more so than Raffles Hotel in Singapore.

Named after Sir Stamford Raffles, founder of Singapore, Raffles started out as a 10-room bungalow, 125 years ago. Over the next 20 years it grew to become the landmark that it is today - and the haunt of tycoons, rogues, adventurers, movie stars, authors and journalists. Visiting writers included Rudyard Kipling, Somerset Maugham and Noel Coward, a host of foreign correspondents – all of whom fed in the stories and legends, fact and fiction, which have clung to the hotel ever since. Through their stories, the Long Bar, the Palm Court and the Billiard Room with its tiger, became familiar to people who had never even been to Singapore. Today these stories remain and are relished – but time has not been allowed to stand still at Raffles Hotel.

In September the iconic Raffles Hotel, Singapore, celebrates its 125th anniversary. So what better way to mark this special point in time and Raffles' continuing story, than to turn to another timeless symbol of good taste and style: Jaeger-LeCoultre, whose own history goes back over nearly 180 years?

The company's double-sided Reverso watch line is a classic. When its case is turned over, the Reverso is transformed into a jewel that can be personalised forever by an engraving. Now, to mark its 125th, Jaeger-LeCoultre has created an exclusive engraving "Raffles Hotel 1887-2012 Singapore", available on Gents' Reverso Grande Taille, and Ladies' Grande Reverso Lady Ultra Thin.

Pierre Jochem, General Manager of Raffles Hotel commented: "Like Raffles, Jaeger-LeCoultre never stands still – it continues to inspire and surprise. Whether it's staying in Raffles or wearing a Reverso, style and magic has nothing to do with age. Timelessness is about moving with the times and adapting to the world around us – but never forgetting our heritage, which is priceless."

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About Raffles Hotels & Resorts: Raffles Hotels & Resorts is an award-winning, luxury international hotel company with a history dating back to 1887 with the opening of Raffles Hotel, Singapore. The portfolio currently comprises ten luxurious properties, from secluded resorts to city hotels in key locations around the world: in Singapore, Cambodia, China, UAE, Saudi Arabia, Seychelles, the Philippines and Paris, each one is an oasis of calm and charm. The company is embarking on a new phase of expansion, with openings in key destinations scheduled over the next two years. With a compelling mix of cultures and styles, every hotel in the Raffles family has its own individual personality, with its own story to tell and its own sense of place. However, each one is proud to draw on the timeless essence of Raffles – to deliver thoughtful, personal and discreet service to well-travelled guests. Raffles Hotels & Resorts is owned by FRHI Holdings Ltd, a leading global hotel company with more than 105 hotels and resorts worldwide under the Raffles, Fairmont and Swissôtel brands. The company also manages Fairmont and Raffles branded residences, Estates and luxury private residence club properties. www.raffles.com