According to a recent poll from TravelClick (TravelClick.com), a leading global provider of revenue generating solutions for hoteliers, hotels are preparing for growth in 2013. Hotels are not only planning to hire in the New Year, but they are also putting more resources towards their marketing budgets and increasing capital investments.

Of the approximately 600 global hoteliers surveyed, a third (31 percent) are making incremental hires in 2013. Of those adding jobs, the majority (59 percent) of the jobs added will be front desk staff, followed by sales managers (37 percent), marketing professionals (16.4 percent) and revenue managers (15.5 percent).

"This data showing an increase in hiring paints a strong and vivid picture for 2013," said Jason Ewell, Executive Vice President, Business Intelligence, Media and Web Solutions.

In addition to expanding through hiring, more than half (58.8 percent) of hotels say they will increase their marketing budget in 2013, with the majority (84 percent) indicating that they will increase their budgets by ten percent or less. Thirteen percent indicated that they will increase their marketing budget by 11-20 percent. Finally, the majority (64 percent) of respondents said their hotels will be making capital improvements in 2013.

"The fact that hotels are expanding their marketing budgets tells us that growth through marketing efforts will be a strong tactic for 2013," said Ewell.

About TravelClick, an Amadeus Company

TravelClick offers innovative, cloud-based and data-driven solutions for hotels around the globe to maximize revenue. TravelClick enables over 38,000 hoteliers to drive better business decisions and know, acquire, convert and retain guests. The Company's interconnected suite of solutions includes Business Intelligence, Reservations & Booking Engine, Media, Web & Video and Guest Management. As a trusted hotel partner with more than 30 years of industry experience, TravelClick operates in 176 countries, with local experts in 39 countries and 14 offices in New York, Atlanta, Bucharest, Chicago, Barcelona, Dubai, Hong Kong, Melbourne, Myrtle Beach, Orlando, Ottawa, Paris, Shanghai and Singapore. Additionally, the Company fosters more than 600 travel-focused partnerships for hotels to leverage. Follow TravelClick on Facebook, Twitter and LinkedIn.­­

Danielle DeVoren
KCSA Strategic Communications
212.896.1272
TravelClick, Inc.