Starwood’s President & CEO Visits The Emirates Academy of Hospitality Management
The Emirates Academy of Hospitality Management (EAHM), one of the world's leading hospitality business management schools and a part of the global luxury hotel company Jumeirah Group, was honoured to welcome President and CEO of Starwood Hotels and Resorts Worldwide Mr. Frits van Paasschen on 4th March 2013.
Mr. van Paasschen delivered a presentation on The Age of Great Change in the Tourism and Hospitality Industry. He explained that the evolution of brands is about "reliability", "personality", "purpose" and "personalization". Mr. van Paasschen encouraged students to study hospitality in Dubai especially given the number of high quality developments in the region. He left students of The Academy with inspirational words: "Read trend lines, not headlines". President and CEO of Starwood Hotel and Resorts Worldwide Mr. Frits van Paasschen giving a presentation on "The Age of Great Change in the Tourism and Hospitality Industry" to students at The Emirates Academy of Hospitality Management in Dubai.
About The Emirates Academy of Hospitality Management | The Emirates Academy of Hospitality Management in Dubai is one of the world's leading hotel business schools and an integral part of the global luxury hotel company, Jumeirah Group. It is a leading provider of University-level hospitality business education and offers both undergraduate and postgraduate degrees designed to develop the hospitality leaders of the future. The Academy works in academic association with Ecole hôtelière de Lausanne and all programmes of study are fully accredited by the Ministry of Higher Education and Scientific Research in the United Arab Emirates, the Institute of Hospitality in the United Kingdom and THE-ICE (International Centre of Excellence in Tourism and Hospitality Education) in Australia. It is also a higher education member of the Council of International Schools (CIS). For further information and enrolment requirements, please visit the Emirates Academy of Hospitality Management online: www.emiratesacademy.edu
About Jumeirah Group | Jumeirah Group, the global luxury hotel company and a member of Dubai Holding, operates a world-class portfolio of hotels and resorts. Jumeirah Hotels & Resorts includes Jumeirah at Etihad Towers in Abu Dhabi; Burj Al Arab, Jumeirah Beach Hotel, Jumeirah Creekside Hotel, Jumeirah Emirates Towers, Jumeirah Zabeel Saray and Madinat Jumeirah in Dubai; Jumeirah Dhevanafushi and Jumeirah Vittaveli in the Maldives; Jumeirah Himalayas Hotel in Shanghai; Jumeirah Frankfurt in Germany; Jumeirah Grand Hotel via Veneto in Rome; Jumeirah Port Soller Hotel & Spa in Mallorca; Pera Palace Hotel, Jumeirah in Istanbul; as well as Jumeirah Carlton Tower and Jumeirah Lowndes Hotel in London. Jumeirah Group also runs the luxury serviced residences brand Jumeirah Living; the spa brand Talise; Jumeirah Restaurants; Wild Wadi Waterpark; The Emirates Academy of Hospitality Management; and Sirius, its global loyalty programme. www.jumeirah.com
John Fong
Director of Marketing / Associate Professor
+971 4 315 5118
Jumeirah
