Content Marketing Predictions: 5 Trends for 2016 [Infographic]
As we head into the new year, many content marketers are taking a look at past achievements and beginning to plan their strategy and budget for the coming year.
Many may be wondering: What will content marketing look like in 2016?
We asked 25+ of the most influential content marketers this exact question.
We compiled these predictions and mapped them out by five major categories: distribution, investment, content creation, measurement/ROI, and organizational structure.
Learn more about each of these categories in the following infographic, then read on to see all of the predictions. Looking for a guide to forming content strategy for 2016? Download our latest eBook: How to Develop a Content Marketing Strategy.
