Summer 2016: A first assessment of France's hotel industry
While summer 2016 logically presented a downturn for the hotel industry in the Paris region and on the French Riviera due to security concerns, other seaboard areas, the provinces and certain new regions in particular brought a welcome ray of sunshine. This summer's first overview including all the figures by sector in our infography.
Considered on the whole, the French hotel industry recorded a drop in Revenue per available room (RevPAR) by -9.4% between July 1 and August 20, 2016. This negative result is particularly the outcome of the terrorist attacks in the capital and along the Mediterranean shorelines, particularly on the upscale segment which has a strong presence in the two destinations. And yet, the Paris Region and the PACA region are the leading tourism destinations in France: across the year, alone they represent 50.4% of the French hotel industry's turnover according to data from the Observatory at MKG Consulting / OlaKala_Destinations.
