Brian BerryBerry joined PHD Hospitality in 2010, managing the Hilton Garden Inn Lakeland, Florida with extraordinary success. His dedication and leadership brought numerous awards and recognition for the property and his team, including a spot in the Top 10% in Service ranking of all Hilton Garden Inn properties for the past 4 years running. Under Berry's guidance, the property demonstrated year over year revenue and RevPar growth as well as establishing the service standards that brought the honor of being PHD hotel of the year in 2010 and 2012. In his new role, Berry will oversee the operations, development and growth of properties under PHD management in the Southeast region – "Brian has been an integral part of the PHD leadership team for last four years with a passion for developing teams and hoteliers that share our vision and focus on providing the highest level of guest experience. We look forward to Brian expanding his knowledge and expertise in achieving hospitality excellence with our properties," said PHD Hospitality Vice President of Operations, Mr. Chan Jin. Since 1997 Berry has been building his success in the hospitality industry. From single property to regional leadership and project management to development and building hotels, Berry has left a trail of achievements in his wake. Working with diverse brands from La Quinta Inn and Suites, Choice Hotels, Hyatt, Marriott, InterContinental and Hilton, Berry has been driven to be the best with his passion to serve. "I look forward to guiding the hotels in my region to be the top in their markets. Creating guest experiences, exceeding revenue goals and team member satisfaction will be the highest priorities for our hotels," said Berry.