Repeat business is incredibly important in the hospitality sector. Building guest loyalty is typically less expensive than acquiring new customers and repeat guests tend to spend more and spread the word when they're happy about their visit. That up
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Connecting Millennials With Travel Rewards By Kenneth PurcellAlthough cash back has been a popular cardholder benefit for years since 1980's, the overwhelming sentiment from loyalty executives were that cash back cardholders were less loyal and they struggled to push these cards top-of-wallet. |
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Today's Supplier News
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