Hilton's (NYSE: HLT) innovative hotel brand, Tru by Hilton, today announced the opening of its latest property, Tru by Hilton Seneca Clemson. The 98 - room hotel, located at 13050 Clemson Boulevard in Seneca is owned by Clemson SC Hotel Group, LLC and managed by Paragon Hotel Company. The new hotel is conveniently located near Clemson University, Lake Hartwell, Southern Wesleyan University, Lake Keowee, Seneca and Pendleton.

Tru by Hilton promises guests a simplified and spirited stay, rooted in value. Developed from the ground up using consumer and owner feedback, Tru by Hilton is a revolutionary brand with a cross-generational appeal for travelers looking for a new, affordable hotel experience.

Tru by Hilton properties feature the amenities and experiences that matter most to guests, including comfortable beds, smaller, more efficiently designed rooms with a mobile desk, large bathrooms with premium bath amenities, top-rate in-room entertainment, a complimentary build-your-own "Top It" breakfast bar with healthy, sweet and savory items, a 2,880-square-foot lobby with areas for guests to work, play games, eat and lounge, along with a 24/7 "Eat. & Sip." market with gourmet snacks and drinks. The hotel experience is enabled by technology including mobile check-in, Digital Key, super-fast free WiFi, remote printing, a social media wall, lobby tablets and accessibility to outlets everywhere. Additionally, Tru by Hilton properties offer fitness centers that leverage the latest fitness trends including barre, TRX bands, free weights, cardio and flexibility gear.

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