Tru By Hilton — Photo by Hilton

Hilton's (NYSE: HLT) innovative hotel brand, Tru by Hilton, today announced the opening of its latest property, Tru by Hilton Coppell DFW Airport North. The 127-room hotel, located at 1560 Point West Blvd, is owned by Coppell Lodging, ltd. and managed by Pegasus Hospitality Group. The new hotel is conveniently located next to Cypress Waters offices/retailers, within a mile of 60 restaurants, minutes away from the cities of Irving and Grapevine, and just eight minutes from DFW Airport.

Tru by Hilton promises guests a simplified and spirited stay, rooted in value. Developed from the ground up using consumer and owner feedback, Tru by Hilton is a revolutionary brand with a cross-generational appeal for travelers looking for a new, affordable hotel experience.

Tru by Hilton properties feature the amenities and experiences that matter most to guests, including comfortable beds, smaller, more efficiently designed rooms with a mobile desk, large bathrooms with premium bath amenities, top-rate in-room entertainment, a complimentary build-your-own "Top It" breakfast bar with healthy, sweet and savory items, a 2,880-square-foot lobby with areas for guests to work, play games, eat and lounge, along with a 24/7 "Eat. & Sip." market with gourmet snacks and drinks. The hotel experience is enabled by technology including mobile check-in, Digital Key, super-fast free Wi-Fi, remote printing, a social media wall, lobby tablets and accessibility to outlets everywhere. Additionally, Tru by Hilton properties offer fitness centers that leverage the latest fitness trends including barre, TRX bands, free weights, cardio and flexibility gear.

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