Marriott Dallas Allen Hotel & Convention Center — Photo by Marriott
Marriott Dallas Allen Hotel & Convention Center — Photo by Marriott

Crescent Hotels & Resorts, a premier hotel management company, announced today the opening of Marriott Dallas Allen Hotel & Convention Center on July 28, 2021. A hallmark of hospitality in north Dallas, the hotel will feature a transformed guest experience and guest rooms, as part of the reinvention of Marriott Hotels, which speaks to the needs of today's modern traveler.

Celebrating the return of conferences and conventions, the Marriott Dallas Allen Hotel & Convention Center is ready to welcome travelers - from right here in Texas and around the globe - to host their next event at this state-of-the-art convention center.

Connected to the four-star Watters Creek Convention Center, the property offers 79,000 square feet of combined event space, perfect for executive board meeting retreats, multi-day conferences, conventions, and more. All meeting spaces are designed to adapt to a variety of formats and group sizes, with pivotable walls, moveable partitions, and soft seating to ensure every team's meeting space is tailored to their needs.

The Watters Creek Convention Center's additional 15 meeting rooms are equipped with leading edge technology and tools including hybrid-meeting audio and visual technology, LED lighting and accessible features. The Innovation Suite alone is outfitted with nine state-of-the-art meeting rooms. Additional facility highlights include:

  • The hotel's largest meeting room, Terrell Hall, spans 40,000 square feet, is column-free, and may be divided into smaller spaces.
  • The elegant Starlight Ballroom, measuring 12,000 square feet, is divisible into 4,000 square foot sections.
  • A beautiful outdoor patio and courtyard surrounding the hotel's pool deck - and a lushly landscaped space that combines the green and the patio - may be reserved separately.
  • And a 1,000-car parking garage is conveniently connected to the Marriott Dallas Allen Hotel and Convention Center.

Beyond its expansive event space, the Marriott Dallas Allen Hotel & Convention Center provides guests a sophisticated retreat in north Dallas in which to stay, relax and unwind. The hotel's aesthetic, blending modern minimalism with rustic design materials, combined with its use of curated art from local artisans, captures the energy of the urban Texas landscape.

Soon, the property will offer elevated amenities including The M Club Lounge reserved for Elite and Club paying members, and the "Red Coat Program," which provides guests with a personalized meeting concierge to help 24/7.

Hotel website