Luís Fernandes named CEO at VILA VITA Portugal in Algarve
His top priority in taking the reins of VILA VITA Portugal is to spearhead the repositioning of VILA VITA Parc as an international, ultra-luxury resort. Among the other components of VILA VITA Portugal – both part of the diverse guest experience at VILA VITA Parc – are Herdade des Grous, a country estate recognized for its award-winning wines, and Arte Naútica, one of Portugal’s best seafood restaurants located at a nearby beach club. Mr. Fernandes comes to VILA VITA with two decades of worldwide experience in operating top luxury properties. Most recently, he was executive vice president of hotel operations for Kor Hotel Group, where he oversaw the launch of the Tides and Viceroy brands. Previously, he was the managing director of Las Ventanas al Paraíso, A Rosewood Resort, located in Los Cabos, Mexico, where he oversaw innovative guest services and amenities that made Five Diamond Las Ventanas one of the world’s most heralded resorts.
