Serge Zaalof has been appointed Chief Operating Officer and GM Atlantis, The Palm at Atlantis, The Palm in Dubai
In his new role, Zaalof will be responsible for overall operations of Atlantis, The Palm, and will be actively involved as a member of the executive management team in the strategic growth and development of Kerzner International. An accomplished hotel executive, Zaalof was most recently Chief Executive of wasl Hospitality, owner and operator of 7 hotels in Dubai, totaling 2,200 rooms, including the flagship hotels Grand Hyatt and The Westin. Prior to that role, Serge spent 10 years with the Jumeirah Group. He will be based in Dubai and will report directly to Mr. Leibman. Mr. Zaalof spent 10 years with the Jumeirah Group, building both the Jumeirah Beach Hotel and the Madinat Resort into leading resorts. He began his career with Jumeirah as General Manager of the Jumeirah Beach Hotel in 1998.
