Appointed Global Music Director
At W Hotels Worldwide in New York - NY, USA
W Hotels Worldwide, the industry innovator, today announces the appointment of renowned international music expert Michaelangelo L’Acqua as W Hotels’ first ever Global Music Director. In this role, L’Acqua will serve as a strategic advisor for the W brand, strengthening W Hotels’ presence within the music community in new and exciting ways, including producing the soon to be released seventh edition W Hotels CD, attracting partnerships within the music industry, and identifying ways to further integrate music into the W guest experience globally. For more than 10 years, with the opening of the first W Hotel in New York City in 1998, W has continually broken new ground through innovative and first-of-their-kind music programs and partnerships. As W Hotels continues to grow globally, more than doubling its current portfolio of 33 hotels by 2011, the contemporary lifestyle brand has engaged L’Acqua to ensure this passion for entertainment is integrated in authentic and original ways, positively impacting the guest experience in its hotels worldwide.