Adam KirbyAdam is well known across the hospitality industry from his three years on staff at HOTELS, where he wrote about hotel technology and marketing, among many other industry topics. Adam’s blog, Musings & Miscellany, was the magazine’s most-trafficked blog until HOTELS suspended publication in April, while his extensive coverage of hotel social media practices has established him as an industry thought-leader. In his role with Plan A, Adam will assist and advise the firm’s hospitality clients on their promotional efforts and public communications. Adam will generate publicity and facilitate editorial opportunities for Plan A clients, and his experience as a member of the trade media will provide clients with a decided advantage.