Industry Update
Appointment 5 March 2012

Erland Odd

Named Senior Director of eCommerce
At ASTON Hotels & Resorts in Honolulu - HI, USA

Erland OddOdd holds a degree in IT and electrical engineering from Goteborgs Tekniska Institute in Sweden and a Bachelor of Science degree in Computer Science and a Master of Science degree in Business Information Systems from Hawaii Pacific University.Most recently Odd was the senior director of eBusiness with the Resort Group, for Ko Olina and Princeville Resorts. He is co-founder of Imua Interactive, an e-Solutions provider with emphasis on the travel industry. He directed information systems for Get2Hawaii, launching booking engine services and solutions for companies including Hawaiian Airlines, Panda Travel and American Tours International.
Recent Appointments at ASTON Hotels & Resorts

Benjamin Rafter - President

16 April 2014 — Vacation Holdings Hawaii (VHH) has named Benjamin Rafter president of Aston Hotels & Resorts. Rafter also serves as president and CEO of Aqua Hospitality and Aqua Hotels and Resorts in Hawaii. He will continue to report to Kelvin Bloom, president of VHH.
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Tara Dine - Director of Marketing

24 January 2013 — Tara Dine has been named director of marketing for Aston Hotels & Resorts, which operates 26 condominium resorts and hotels on four Hawaiian Islands, South Lake Tahoe, California and Lake Las Vegas, Nevada.
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Malana DeSilva - General Manager

22 September 2011 — Aston Hotels & Resorts announces the appointment of Malana deSilva as general manager of Aston at Poipu Kai on Kauai. She was previously general manager for three Kauai condominium resorts including Kiahuna Plantation, Pono Kai Resort and Kauai Coast Resort.
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