Mimi Hall Gustafson Mimi Hall Gustafson joins the hotel as the Director of Sales and Marketing where she will be responsible for leading a dynamic Holiday Inn Downtown sales team in all sales strategies. Gustafson's past experience includes more than 20 years of leadership in sales and marketing for destination resorts including Director of Resort Sales and Strategic Partnerships at Northern Quest Resort and Casino in Spokane, Washington and Prestige Resort and Destinations as a Director of Regional Sales. Gustafson has a Bachelors of Science degree in Communications, Advertising and Public Relations, with a minor in Business from the University of Idaho.