Gunther TrägerThe Frankfurt-based Steigenberger Hotel Group is strengthening its Communications Team with effect from 1 February 2014. Gunther Träger will take on the role of new Press Spokesman. As Steigenberger continues to expand, the main focus of his work will be on positioning the company, which is steeped in tradition, even more strongly as a hotel group that operates at an international level. "Gunther Träger is a management personality who offers the necessary experience and creativity to help us bring this stage of our development to a successful conclusion", said Puneet Chhatwal, CEO of Steigenberger Hotels AG. After his studies the communication expert worked as editor for the German tv channel ZDF and as media consultant to well-known companies and personalities. For more than 25 years Gunther Träger has been Managing Director and owner of C&C Contact & Creation GmbH, one of the leading tourism PR agencies in the German market.