Industry Update
Appointment 5 March 2014

Natalie Malaszenko

Appointed Vice President of Marketing and Digital Strategy
At Omni Hotels in Irving - TX, USA

Natalie MalaszenkoMalaszenko joins Omni from Hewlett-Packard (HP) where she worked her way up to vice president of global digital marketing. She established and led HP’s first-ever digital center of excellence, which was responsible for the company’s digital ecosystem, digital integration with marketing campaigns and efforts, as well as its presence on channel and retail sites for HP’s business in 96 countries. While there, HP became the largest brand in the world, the first to hit 1 million followers on LinkedIn, and the first to stream a live Twitter concert. In addition, under Malaszenko’s direction, hp.com became one of the most trafficked internet sites in the world. Previously Malaszenko was director of social media & commerce for PETCO, where she established and led their digital and social media program for the entire company, including its 1,000+ retail locations. She also has held several positions at Dell, including managing global operations for the company’s Communities and Conversations Organization.

Omni Hotels

Omni Hotels & Resorts creates genuine, authentic guest experiences at 45 distinct luxury hotels and resorts in leading business gateways and leisure destinations across North America. From exceptional golf and spa retreats to dynamic business settings, each Omni showcases the local flavor of the destination while featuring four-diamond services, signature restaurants, Wi-Fi connectivity and unique wellness options.
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Recent Appointments at Omni

Mike Jorgensen - Managing Director

7 February 2020 — Omni Hotels & Resorts is pleased to announce the appointment of Mike Jorgensen as managing director of Omni Boston Hotel at the Seaport, Omni's upcoming development slated to open in early 2021. With more than 35 years of experience in the hospitality industry and an unmatched understanding of the Boston Seaport, Jorgensen will be instrumental in a successful opening for the 1,054-room Omni property.
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Mike Hubnik - Director of Sales & Marketing

3 February 2020 — Hubnik joins Omni most recently from the Graduate Minneapolis Hotel, where he served as regional director of sales and marketing, overseeing all sales and marketing efforts to maximize topline revenue and client retention.
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Andrew Allen - Sous Chef

10 January 2020 — Raised in Arizona, Washington native Chef Andrew Allen's culinary career began after completing Careers through Culinary Arts Program (C-CAP), a statewide program that provides curriculum enrichment for high school students with tools like culinary classrooms, career exploration, scholarships through cooking competitions and more.
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