At the International Franchise Association in Washington - DC, USA
Choice Hotels International, Inc. (NYSE: CHH), one of the world's largest hotel companies, is pleased to announce today that its president and CEO, Steve Joyce, has assumed the chairmanship of the International Franchise Association (IFA). With a career in the lodging industry spanning over three decades, Joyce has led Choice Hotels since 2008, and has a proven track record of developing and growing some of the best-known hotel brands in markets worldwide.
Joyce has long been involved in the lodging and franchise industries and the global business community. Joyce comes into the role of IFA chairman after previously serving as IFA's Vice Chairman. A long-standing IFA member, Joyce has held many additional leadership roles, including serving in the leadership chairs since 2011 and a board member since 2001, IFA Educational Foundation Executive Committee first vice chairman (2012-2013) and Franchisor Forum chairman (2003-2010). He has served on multiple IFA committees that provide guidance to the organization, including chairing the Long Range Planning Committee in 2009, as well as chairing the IFA 2014 Convention Committee.