Czarina LamCzarina Lam joins Outrigger as director of revenue management for the OHANA brand as of March 16, 2014. Properties under Lam's watchful eye are the OHANA Waikiki East, OHANA Waikiki West and the OHANA Waikiki Malia. Lam will oversee all sources of room revenue reservations and revenue operations while working closely with sales and marketing. Before joining Outrigger, Lam was director of revenue management for the Ala Moana Hotel since 2011 having been promoted from revenue and reservations manager. Previous experience was with Aston Waikiki Beach Tower, the Renaissance Ilikai Waikiki Hotel and the Hilton Hawaiian Village Beach Resort & Spa. Lam is a graduate of the University of Hawaii School of Travel Industry Management.