Vera Manoukian A 30-year Starwood veteran, Vera Manoukian has been promoted to Senior Vice President of Operations for the North Region. Overseeing a portfolio of nearly 50 hotels, Manoukian will provide strategic direction across sales, revenue management, field marketing and food & beverage. She will work closely with Starwood’s regional and global teams to deliver the benefits of Starwood to both owned and managed properties, as well as drive brand compliance and top line revenue generation. Prior to this new role, Manoukian spent nearly ten years as Area Managing Director for New York and New Jersey leading growth across Starwood’s largest market through all nine of its brands. Manoukian will report to Bob Hermany, Chief of North American Operations & Global Initiatives for Starwood.