Industry Update
Appointment11 August 2014

Tan Hong Kheng

Promoted Chief Executive Officer (CEO)
At Tune Hotels Group in Petaling Jaya, Malaysia

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Tan Hong KhengIn his previous capacity Hong Kheng had been responsible to oversee investments by the CIMB Group since 2007 in Tune Money and Tune Ins Holdings Berhad. Tune Group is a lifestyle business conglomerate founded by Tan Sri Tony Fernandes and Datuk Kamarudin Meranun. The Tune Group companies are Tune Air (a substantial shareholder of low cost carrier AirAsia Group), Tune Hotels, Tune Money, Tune Insurance, Tune Talk, Think BIG Digital, Tune Box, Tune Studios, Queens Park Rangers Football Club (QPR) and the Epsom College in Malaysia. Hong Kheng started assuming the role as CEO of Tune Group in May 2014. The position was newly created. He was also redesignated as the Executive Director of the Group’s listed insurance holding company, Tune Ins Holdings Berhad on 1 July 2014. Hong Kheng was previously with the CIMB Group where he had spent 18 years in various capacities, including his last as the Group General Counsel. He was responsible in setting up and leading CIMB Group’s Special Situation Investments department in 2006 and was appointed Executive Director of PT CIMB Niaga Securities Indonesia in 2003. With CIMB Group, Hong Kheng had had broad cross-departmental experiences including in the areas of principal investing, investment banking, corporate finance and capital markets. Hong Kheng holds a Bachelor of Economics (Accounting major) and a Bachelor of Laws (LLB) from Monash University, Australia. He was called to the Malaysian Bar and was a practising lawyer prior to joining the corporate world. Hong Kheng is also a member of CPA Australia. He earned his Master of Business Administration from the University of Chicago Booth School of Business on a corporate scholarship.

Tune Hotels Group

Tune Hotels is a limited service hotel chain that provides "5 Star Beds at 1 Star Prices". We provide high quality, affordably priced accommodation with primary focus on the basic essentials: 5 star comfortable beds, power showers, hotels located in central and convenient areas, a clean environment and 24 hour security.
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Recent Appointments at Tune Hotels Group

Philip Marczak - General Manager

17 March 2016 — Tune Hotels, known for its only pay-for-what-you-need hotel concept, has appointed Philip Marczak as General Manager of Tune Hotel, Liverpool. Previously having worked at Redefine BDL Hotels group, Philip started his career as a front desk receptionist and has worked his way up to the positions of supervisor, food and beverages supervisor, operations manager, and to his current position of General Manager, with Tune Hotels.
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Gareth Evans - Head of Sales

17 February 2016 — Malaysian-based budget brand Tune Hotels has appointed Gareth Evans as head of sales to oversee the group’s UK portfolio. Evans joins with more than 10 years’ industry experience, having previously held the position of senior sales manager with Apex Hotels.
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Frank Trampert - CEO

30 April 2015 — Tune Hotels Group has announced a new company structure and strategy that aims to strengthen the brand and maximise operational performance and global expansion. As a brand that firmly believes that its people are the biggest asset of the company, Tune Hotels Group seeks to assign the right people according to their areas of expertise, to ensure the growth and continuity of the group.
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