Erland Odd has been appointed Vice President of eCommerce and Digital Strategy at Castle Hospitality Group
In his new position, Mr. Odd will be responsible for managing all online sales and marketing initiatives for company branded websites, online and search marketing partners, and electronic marketing distribution channels. He will also oversee the strategic development and management of eCommerce initiatives for Castle Resorts & Hotels and its portfolio of 22 properties across the Hawaiian Islands and New Zealand. Mr. Odd has over 15 years of experience in Hawaii's hospitality industry, specializing in eCommerce strategy and online marketing initiatives. Prior to joining Castle, he served as the Senior Director of eCommerce at Aston Hotels & Resorts and Aqua Hospitality. He was responsible for all eCommerce initiatives for their collection of resorts in Hawaii and on the mainland. Prior to Aston and Aqua, he was the Senior Director of eBusiness for The Resort Group, which includes the Ko Olina Resort Association entities of Disney Aulani, Ko Olina Ihilani Marriott, Marriott Beach Club, Ko Olina Beach Villas, Ko Olina Marina and Ko Olina Golf Course. Mr. Odd also spent seven years as Senior Director of eCommerce and Product Management at Get2Hawaii, Inc., and served an instrumental role in the software development and launch of booking engine services and solutions for travel industry partners such as Hawaiian Airlines, Aloha Airlines, Panda Travel, and American Tours International. Mr. Odd holds a degree in Information Technology and Electrical Engineering from Goteborgs Tekniska Institute in Sweden, as well as both a Bachelor of Science degree in Computer Science and a Master of Science degree in Business Information Systems from Hawaii Pacific University. He resides in Kailua, Hawaii with his wife and their three children.
