Lore Koenig joined The Chedi as Executive Regional Director of Sales and Marketing
The Chedi Muscat announces the arrival of Lore Koenig, who has returned to Oman as the Executive Regional Director of Sales and Marketing. In this role, Lore will be responsible for the overall strategic sales, marketing and communication of the hotel locally, regionally and internationally, ensuring it continues to be positioned at the top of the market. A German native, Lore originally joined The Chedi Muscat in 2004 as Director of Sales and Marketing. She was part of the hotel’s pioneer team and was a major contributor in establishing it as the leading hotel in the region. After six years at The Chedi Muscat, Lore returned to Germany to work as Executive Director of Sales at Kerzner International, overseeing prestigious brands such as Atlantis Paradise Island, Bahamas, Atlantis The Palm, Dubai, Mazagan Beach & Golf Resort, Morocco and nine One&Only Resorts. Over the years, Lore has built considerable experience in the luxury hospitality segment, beginning her career at InterContinental Hotels, where she spent ten years working her way up the career ladder. Following this, she worked at the Hyatt Carlton Tower in London before being appointed as Director of Sales for Germany, Austria and Switzerland for Shangri-La Hotels. In 2002, she moved to the Middle East as Director of Sales for Shangri-La Dubai, the Group’s first opening outside of Asia.
