Jessica QuirozSonesta Fort Lauderdale Beach today announced the promotion of Jessica Quiroz to director of sales and marketing. In her new role, Quiroz is now responsible for the successful execution of the hotel’s sales and marketing strategy for all revenue generating areas, as well as overseeing the property’s advertising, public relations, social media and direct sales initiatives. Most recently, Quiroz served as the hotel’s transient sales manager, a position in which she maintained and grew local and national corporate accounts through relationship building with travel agent professionals and groups. Prior to joining the Sonesta Fort Lauderdale team, Quiroz served as director of sales and marketing for Element by Westin Miami International Airport. She has also held various other positions within the hospitality industry through her 23-year career, including working for Marriott International, InterContinental Hotel Group and John Q. Hammonds Hotels & Resorts.