Appointed director of marketing and e-commerce, Asia Pacific
At Outrigger Hotels & Resorts in Phuket, Thailand
Outrigger Enterprises Group has appointed Eugene Oelofse as director of marketing and e-commerce, Asia Pacific, effective June 1. Oelofse is based in the Outrigger Asia-Pacific office in Phuket, Thailand, and reports to Mark Simmons, VP Sales and Marketing, Asia Pacific.
Oelofse, from South Africa, brings 13 years’ experience in branding, communications, digital, marketing and CRM to Outrigger.
Before joining Outrigger, Oelofse was branding and communications director at AKARYN Hotel Group in Thailand.
For two years prior to that he was group marketing manager at the Premier Hotel & Resorts Group, a diverse portfolio of business, leisure and luxury hotels in South Africa.
Before moving to Asia, Oelofse also held roles as creative director at leading advertising and communications agencies in South Africa focusing on lifestyle, golf and property.Oelofse has honours and postgraduate certification in marketing management from the IMM Graduate School of Business in South Africa. He has also studied strategic brand management, graphic design, accounting and economics.