J. Sal Icaza
Named Director of Franchise Development
At La Quinta Inns & Suites in Irving - TX, USA
La Quinta Inns & Suites announces the appointment of hospitality industry veteran, Mr. J. Sal Icaza, as Director of Development for the Northeast who will be responsible for the growth of the La Quinta brand in MD, PA, DE, NJ, NY, CT, RI, MA, NH, VT and ME. Icaza brings more than 20 years of industry experience to this role and joins La Quinta after holding senior franchise sales positions at Choice Hotels International, Hilton Hotel Corporation and consumer brands outside the hotel industry. He was also the Chief Development and Operating Officer at Cherry Cove Hospitality Management, a successful ownership and management company he helped build from the ground up.Mr. Icaza is involved in numerous civic and charitable causes and holds a Bachelor of Arts degree from the University of Memphis. He lives in Southern Maryland with his wife and four children.