Farrah Adams has been appointed Chief Operating Officer at LBA Hospitality
LBA Hospitality, a full-scale hotel management, development and consulting firm, proudly announces Farrah Adams’ promotion to Chief Operating Officer. Adams, who has been with the company for almost 18 years, was most recently Senior Vice President - Hospitality. In her new role, Adams will oversee the entire hospitality team including the company’s 65 properties. By the end of 2017, LBA Hospitality will manage over 70 properties, which is in large part to Adams’ dedication to growth and development. In addition to her promotion to Chief Operating Officer of LBA Hospitality, Adams’ expertise and leadership in the industry was most recently recognized by her being named to the Residence Inn Advisory Board. Her appointment reflects her high standing within the Marriott brand, as she has also served on the TownePlace Owner Advisory Committee and the Courtyard Design and Construction Committee. Larry Blumberg, Founder and CEO of LBA Hospitality says, “Having seen Farrah work her way through the ranks, it is so gratifying to see her ascend to this extremely important position. Farrah has become a superstar in the hospitality industry. It’s very reassuring to me and all of our associates to know that Beau and Farrah will lead LBA Hospitality for many years to come.” Adams is regarded for her savvy, forward-thinking, nature and is an expert at millennial engagement and design aesthetics. Her strong leadership skills and unparalleled knowledge of the hospitality market has established her as an authority in the industry.
