Appointed Director of Sales and Marketing
At Andaz West Hollywood in Los Angeles - CA, USA
Andaz West Hollywood, located on the Sunset Strip in West Hollywood, has named Carlos Rojas as its new Director of Sales, Marketing and Events. With more than 15 years of hospitality experience, Mr Rojas will work with his team to strategically meet sales goals, oversee marketing efforts and manage the execution of events – including the brand-wide Salon Event series.Mr Rojas started his Hyatt career in 2002 on the operations side, where he served as executive housekeeper at Hyatt Boston Harborside. In 2005, he transitioned into sales world, and worked his way through the ranks until he was promoted to director of sales and marketing at Andaz Savannah (Ga.) in 2015.Formerly known as the Riot House, the Andaz West Hollywood – then called Continental Hyatt House and later the Hyatt on Sunset – served as the home of some of rock-and-roll’s most memorable tales by being the choice hotel for rock legends including Led Zeppelin, The Rolling Stones, The Who, Duran Duran, The Doors and more. Rebranded as an Andaz – Hyatt’s lifestyle collection – in 2009, the hotel has 239 guestrooms, including 20 suites and views of the Hollywood Hills on one side and the Sunset Strip and Downtown Los Angeles on the other.