La Colección Resorts by Fiesta Americana, which encompasses the brands Live Aqua Resorts, Grand Fiesta Americana Hotels & Resorts, Fiesta Americana Hotels & Resorts and The Explorean, is excited to announce the appointment of Laura Stringel to Director of Sales – Direct Channels, Reputation & Community Management. Stringel will spearhead all communications efforts for the 12 La Colección Resorts, including direct channel marketing, social media, public relations and trade advertising. With over 25 years of experience in the hospitality arena, Stringel comes to La Colección as a true ace of the hotels and resorts industry. She spent majority of her early years in the industry leading sales and marketing efforts for both Westin and Sheraton and, most recently, held the position of Director of Latin America Global Corporate Sales at Starwood Hotels & Resorts. For more than a decade, she exceled in growing the relationship with the company’s Global Strategic Accounts for Latin America, acting as liaison between the brand’s Starwood’s Global Corporate Sales Organization around the world and clients within the region. After an impeccable trajectory with Starwood Hotels & Resorts, Stringel undertakes a new adventure to strengthen La Colección’s presence across the world and provide guests with the opportunity to live their dream vacation of Mexico.