Eric MichélsenZaplox, a market innovator of mobile key services for the global hotel industry, has strengthened its management team with the appointment of two C-level executives to newly created positions. Hotel technology industry veteran Eric Michélsen has been tapped as chief technical officer (CTO) and Pernilla Brodd has been named chief marketing officer (CMO), with both officially joining the company as of December 2017. Michélsen joins the Zaplox team as CTO. He brings with him many years of industry experience, having served in several executive level roles, including as CTO at ASSA ABLOY Hospitality.