Industry Update
Appointment14 March 2019

Dan Hiza

Appointed Managing Director EMEA
At BirchStreet Systems in Newport Beach - CA, USA

Dan Hiza

BirchStreet Systems today announced the addition of Dan Hiza to the executive team as the company's Managing Director for Europe, Middle East & Africa (EMEA). With 30 years of hands-on Operations, Sales and Business Development experience at Newmarket International and Amadeus Hospitality, Hiza brings a deep background in delivering enterprise-level hospitality software and services around the world.

In his new role at BirchStreet, Hiza will work directly with the company's CEO, Steve Markle, and alongside Paul Rantilla, BirchStreet's CCO, to optimize growth opportunities and satisfy the existing, broad customer-base across the EMEA market. Hiza first joined Newmarket in 1989 as the company was just coming out of 'start-up' mode. After Hiza's first 10 years of growing the company, during which time he managed strategic accounts as well as Newmarket's sales team in the US and internationally, Dan moved to London to establish and manage Newmarket's EMEA operation in 1999.

As MD for EMEA, Hiza will be responsible for leading and managing BirchStreet's SaaS revenue growth and related activities for the EMEA region and will partner cross-functionally with BirchStreet's customer success, services, support, and business development groups to drive sales and operations strategies.

Hiza holds a Bachelor of Science degree in Business Administration and Hotel Management from the University of New Hampshire.

BirchStreet Systems

BirchStreet Systems, Inc. provides global enterprises with a complete procure-to-pay business solution deploying a SaaS model using cloud technology. BirchStreet software focuses on improving business processes by automating eProcurement, AP Automation, Inventory Control, Recipe Management System, Capital Projects and Executive Dashboard modules to support the hospitality industry.
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Recent Appointments at BirchStreet Systems

Jo Stanford - Vice President Strategic Accounts EMEAI

3 April 2019 — BirchStreet Systems today announced the addition of Jo Stanford to their growing team in Europe, Middle East, Africa, and India (EMEAI) region. With over 15 years of hands-on executive-level positions in hospitality operations, IT and finance at De Vere Hotels, combined with five years of leading the EMEAI and the Asia Pacific hospitality technology operations at Newmarket International and Amadeus Hospitality, Stanford brings deep knowledge of understanding customer's needs and delivering enterprise-level software and services around the world.
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Paul Rantilla - Chief Commercial Officer (CCO)

26 September 2018 — Rantilla brings 25 years of sales experience in the hospitality enterprise software industry. Before joining BirchStreet, Rantilla was EVP of Sales at Amadeus Hospitality which he joined in 2014. Prior to Amadeus, Rantilla spent twelve years as EVP of Global Sales at Passkey International and prior to that he was Director of Sales at Newmarket International, which was acquired by Amadeus IT Group SA in 2013 to form Amadeus Hospitality.
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26 September 2018 — Grosgebauer served most recently as VP of Finance at Workiva Inc., a publicly traded cloud software company focused in the areas of complex reporting, compliance and data management. At Workiva, Grosgebauer's leadership over the finance department helped the company through an initial public offering and many successful quarters operating as a public company.
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