Industry Update
Appointment22 May 2019

Will Traywick

Appointed VP of eCommerce & digital marketing.
At Prism Hotels & Resorts in Dallas - TX, USA

Will Traywick

With 17 years of experience in the hospitality industry, Traywick began his career with Omni Hotels corporate in advertising and PR. Most recently serving as director of marketing and eCommerce at HEI Hotels + Resorts, he has also worked with Hilton sales, revenue management, Hhonors marketing and eCommerce Services as Senior Regional Manager.

As vice president of eCommerce & digital marketing, Traywick will be responsible for creating improved results in the areas of search engine optimization, pay-per-click (PPC) and other display marketing, social media, online reputation management, and database marketing.

Prism Hotels & Resorts

Founded in 1983, Prism Hotels & Resorts operates and invests in hotels ranging from luxury to premium-branded, focused-service segments, and is approved by all the major brand groups. Historically, about half the company’s portfolio is conventional, long-term contracts with the remainder distressed properties for lenders who have taken back hotel real estate.
more information
Recent Appointments at Prism

Jeff Miller - corporate regional director of sales

22 August 2018 — A 13-year hospitality professional, Miller will serve as corporate regional director of sales and work closely with the property-based director of sales to grow revenues and improve market share. He will act as a liaison between the Prism corporate office and his assigned hotel properties and will be responsible for planning direct sales strategies for new and existing properties.
read more

Ghee Alexander - SVP of Operations

22 August 2018 — Alexander is a hospitality industry veteran with 25 years of experience in a variety of roles. His first general manger position came at age 26 when he spent six years at Lodgian, Inc. Alexander joined Prism 7 years ago as general manager of Doubletree by Hilton Memphis Downtown before serving as general manager of El Conquistador Tucson, a Hilton Resort, leading the property through a lengthy and extensive renovation and repositioning.
read more

Ghee Alexander - Vice President of Operations - Southwest

18 September 2017 — Dallas-based Prism Hotels and Resorts announced today that it has promoted Ghee Alexander to Vice President of Operations - Southwest. Prism Hotels and Resorts’ President and CEO Steve Van made the announcement.
read more