Industry Update
Appointment 3 July 2019

Sophia Berriane

Appointed Director of Marketing - Middle East, Africa & Turkey
At Ascott Limited in Dubai, United Arab Emirates

Sophia Berriane

erriane brings more than 10 years' experience in marketing, communications and brand development across luxury hotels, hospitality and multinational Fortune 500 brands in the UAE and Africa.

She began her career teaching marketing at universities whilst consulting in communications with five-star hotel & resorts in Morocco.In 2014 she joined the marketing team of Emirates Palace Hotel in Abu Dhabi. Berriane was instrumental in the branding, launch and marketing of Emirates Palace Spa.
Most recently, she held the role of marketing director with a Dubai-based consultancy working across a portfolio of brands including Jumeirah, Emaar, Burj Al Arab and Kempinski. 

Berriane holds a bachelor's in communication and an MBA from Al Akhawayn University in Morocco; a diploma in entrepreneurship from Kansai Gaidai University in Osaka, Japan; and a master's in psychology from Harvard in the US.

The Ascott Limited

The Ascott Limited is a Singapore company that has grown to be one of the leading international lodging owner-operators. Ascott's portfolio spans more than 180 cities across over 30 countries in Asia Pacific, Central Asia, Europe, the Middle East, Africa and the USA.
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Recent Appointments at The Ascott Limited

Bartlomiej Mart - General Manager

12 July 2019 — Originally from Poland, Mart is a senior hospitality professional who has previously worked in the Middle East. Mart who has a master's degree in European financial law, chose a career in the hospitality industry and worked for global brands in the UK, US and Gulf region.
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Cyril Warsono - Regional Business Development Manager - Middle East, Africa & Turkey

18 March 2019 — Ascott Limited (Ascott), a serviced residence owner-operator, has appointed Cyril Warsono as business development manager to assist in increasing the portfolio of properties across the Middle East and Turkey.
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Philippe Mettey - Vice President Sales and Marketing Europe

28 November 2018 — The Ascott Limited (Ascott) announces the appointment of Philippe Mettey as Vice President Sales & Marketing Europe. In this key position, Philippe Mettey will have for main missions the management of Marketing, Sales, Sales Administration and Central Booking.
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