Mouna Ouni has been appointed Director of Marketing at Fairmont Bab Al Bahr in Abu Dhabi
In her new capacity, Ouni will be working closely with the hotel's director of sales and marketing to ensure that Fairmont Bab Al Bahr maintains its competitive positioning in the industry. This will be done with innovative marketing campaigns and by introducing tactics to enhance media relationships.
Ouni will take charge of the luxury hotel's PR and communications strategies, goals and budget in order to develop a media relations strategy, seeking high-level placements in print, broadcast and online media.
She assumes her new role with 16 years of valuable international marketing and communications experience. She will play a pivotal role in getting key messages across to the media, the public and partners about the hotel's news, CSR initiatives and much more.
Throughout her career, Ouni has worked with leading global hospitality companies including Roda Hotels & Resorts, Millennium and Sheraton. She most recently worked as the corporate director of marketing and communications for TIME Hotels Management.
