Simarna Singh has been appointed Sustainability Consultant at JA Resorts & Hotels
In her role, the 22-year old will ensure all properties within Dubai are compliant with the Dubai Sustainable Tourism (DST) strategy while also creating educational events and programmes JA guests can participate in.
Singh will be expected to continue JA Hotels & Resorts' current work to improve its sustainable practices. In the past these have included JA Manafaru Maldives partnering with Adidas Parley to repurpose plastic found during reef cleaning, to implementing food waste reduction technology and zero plastic-usage policies.
The hospitality group highlighted that it is aiming to become the first UAE hotel group to be single-use plastic free.
Educated in Dubai, Singh is a graduate of the Emirates Academy of Hospitality Management. Despite her young age, she has been an official speaker at more than 20 conferences and events. In 2017 she was a United Nations Global Compact Youth Ambassador and is also the founder of Sustainable Relationship Partners in Dubai.
