Industry Update
Appointment26 March 2020

Jeff ErnstFriedman

Appointed Executive Director
At OpenTravel Alliance in Schaumburg - IL, USA

Jeff ErnstFriedman

The OpenTravel Alliance, the not-for-profit responsible for developing and maintaining interoperability for disparate systems in all travel industry verticals, has appointed Jeff ErnstFriedman as the new OpenTravel Executive Director. ErnstFriedman will be responsible for initiating alliances for wider adoption of OpenTravel standards, managing new initiatives to address upcoming travel challenges, and spearheading growth efforts, including expanding membership and coordinating messaging development.

OpenTravel Alliance

OpenTravel Alliance is passionate about solving the problems inherent with connecting multiple systems within the complex travel distribution arena. Our mission is to enable the future of travel by driving the evolving digital experience for consumers.
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Recent Appointments at OpenTravel Alliance

Greg Land - Member of the Board

2 August 2019 — At IBM, Greg Land serves as global industry leader with global responsibility for aviation, hospitality and travel related services in the industry segment; which includes airlines, airports, hospitality, car rental, cruise lines, gaming and casino, GDS and OTA/TMC/Tour Operators.
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Dave Blankenship - Member of the Board

2 August 2019 — Dave Blankenship is Vice President, Enterprise Applications for Reservations at Marriott International, responsible for the application development of business initiatives that drive Marriott's reservations platform and power the company's growing portfolio of 7,000+ properties worldwide.
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Buddy Altus - Vice-Chairperson

19 January 2018 — OpenTravel Alliance (OpenTravel), the travel industry's only distribution specification standards development organization covering multiple segments, recently elected Buddy Altus, vice president of distribution at Avis Budget Group, as the vice-chairman of its board of directors.
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